From startups to champions here are the three teams founded in 2024.
A Year of Transformation in Esports
The esports industry in 2024 has been defined by monumental changes, with several new organizations stepping into the competitive arena and others transforming through mergers and expansions. These developments not only invigorate the gaming scene but also spotlight how innovation continues to shape this billion-dollar industry. Let's explore three standout stories: the formation of GIANTX, Disguised's expansion, and Team Falcons' strategic moves.
The E-Sports industry has undergone many changes this year.
GIANTX: The Birth of a New Powerhouse
The merger between Excel Esports and Giants Gaming in late 2023 gave rise to GIANTX, which officially began operations in 2024. This alliance pooled resources, talent, and strategic insights to create a unified force competing in top-tier events. GIANTX currently fields teams in two of the most competitive esports titles: League of Legends and Valorant.
Team Excel and excellent team and the Giants merged in 2023.
Operations
Operating out of London and Málaga, with a high-performance center in Berlin, GIANTX is well-positioned geographically and strategically. The organization aims to dominate the League of Legends EMEA Championship (LEC) and the Valorant Champions Tour (VCT) EMEA League. By retaining all talent and creators from its predecessors, GIANTX has seamlessly maintained its community presence while preparing to push for global success.
A merge of Excel E-sports and Giants gaming brought the world GIANTX, a highly talented team with excellent strategies.
Disguised (DSG): From Streamer Ambition to Multi-Title Competitor
Disguised, or DSG, represents a unique trajectory in esports. Founded in January 2023 by Jeremy "Disguised Toast" Wang, a prominent streamer and content creator, the organization entered 2024 with ambitions to diversify. While initially focused on Valorant, DSG expanded its reach this year to League of Legends, Apex Legends, and Teamfight Tactics.
The standout moment for DSG in 2024 was their victory in the North American Challengers League (NACL) Summer Split for League of Legends, earning them their first major trophy. This success reflects the organization’s ability to evolve from being a passion project into a serious competitive entity. With its charismatic founder at the helm and a robust lineup across various titles, DSG continues to captivate fans and competitors alike.
Founded by Jeremy "Disguised Toast" Wang, DSG focused on Valorant and has expanded their reach into League Of Legends, the team had also marked a victory in the North American Challengers League.
Team Falcons: Apex Legends Superteam Rises
Team Falcons, an organization already well-regarded in other esports, made headlines in 2024 with its entry into Apex Legends. The team announced a star-studded roster that includes Phillip "ImperialHal" Dosen, Noyan "Genburten" Ozkose, and Rhys "Zer0" Perry. Dubbed a "superteam" by analysts, this move solidified Falcons' position as a key contender in one of the industry’s fastest-growing competitive scenes.
The formation of this powerhouse lineup highlights the increasing strategic focus organizations are placing on securing top talent to dominate new arenas. For Falcons, their Apex Legends roster represents a significant step forward, setting the stage for both immediate success and long-term growth.
Team Falcons rose to success, making headlines in 2024 with their entry into the Apex Legends scene, the team was also dubbed a "Superteam" by analysts.
The Strategy Behind 2024’s New Teams
The emergence and expansion of these esports teams in 2024 are not mere accidents; they reflect calculated strategies to adapt to an ever-evolving landscape. With esports viewership growing exponentially and revenues surpassing previous records, organizations are seeking to diversify their offerings and compete in multiple titles to secure both market share and fan loyalty.
The emergence and growth of these exceptional teams are not accidental but rather the result of strategic planning. The realm of E-Sports is evolving rapidly, changing month by month, and bringing with it increased viewership, a growing fan base, and an expanding number of events.
GINTX Combination
For GIANTX, the merger allowed two organizations to combine their expertise, ensuring stability and increased financial backing. DSG capitalized on its founder’s influence and ability to engage with fans, leveraging this to build competitive teams across several genres. Meanwhile, Team Falcons demonstrated the effectiveness of investing in proven talent to achieve immediate impact.
The merger of these two elite teams brought together their combined expertise, fostering greater stability and securing enhanced financial backing.
The Significance of These Developments
The formation and growth of these teams signify more than just roster changes or brand launches. They reflect broader trends in the esports industry, including increased consolidation, cross-title diversification, and the prioritization of global expansion.
